Selling online to other businesses is a different ball game and many make the mistake of choosing processes and platforms that were not built for B2B.
B2B customers demand robustness, scalability and compliance from online sellers and features like RFQ’s, volume discounts, easy reordering and invoicing become critical for success. But even though these buyers care more about the ecosystem than how “sexy” an eCommerce website is, that doesn’t mean companies can get away with crappy user experiences that don’t work well on mobile – and we see a lot of those.
Eureka Labs partners with clients to assist them in launching, growing and scaling their online businesses. We understand that B2B sellers are constantly solving challenges like increasing avg. order values, automating complex supply chain processes or ensuring the exchange of data between their platforms is quick and precise. Most companies rely on ERP’s, CRM’s, eCommerce and Marketing platforms to run their online businesses – systems that are complex to setup, connect and maintain – but we’re here to help!
There are no one-size-fits-all solutions or magic recipes for success, yet companies need to spend their valuable resources on the initiatives that will move the needle and generate positive business outcomes. B2B eCommerce can be a game of inches, where automating the right process or leveraging the best platform can unlock efficiencies that translate to both revenue and profit. No matter if that involves revising strategy, implementing a more robust eCommerce platform or enabling digital transformation, Eureka Labs’ has a team of experts covering all aspects of selling online and we’re better suited to help companies plan the right solution – and execute it.