Driving 8.8× Patient Growth

Through Automation and

Operational Modernization

Driving 8.8× Patient Growth Through Automation and Operational Modernizationr

Driving 8.8× Patient Growth

Through Automation and

Operational Modernization

About our Growth Partner

About our Growth Partner

This case study features an online platform operating in Southern Europe focused on sexual and relational well-being. The platform connects people with certified sexologists and therapists for individual or couples therapy, offering a simple matching process and a safe, discreet, fully online experience for anyone seeking support with intimacy, sexuality, or relationship challenges.


The company’s mission is to normalize access to specialized therapy, making professional guidance more approachable and operationally efficient for both patients and practitioners.


This case study features an online platform operating in Southern Europe focused on sexual and relational well-being. The platform connects people with certified sexologists and therapists for individual or couples therapy, offering a simple matching process and a safe, discreet, fully online experience for anyone seeking support with intimacy, sexuality, or relationship challenges.


The company’s mission is to normalize access to specialized therapy, making professional guidance more approachable and operationally efficient for both patients and practitioners.


The Challenge

The Challenge

The company approached Eureka Labs during a pivotal growth moment. Demand for online therapy was increasing rapidly, but the business's operational backbone was dependent on manual, fragmented, and unscalable processes.


Their initial product was an operational system assembled from several disconnected tools, which enabled early traction but became increasingly difficult to manage as the platform grew.


To support its expanding platform and future growth, the company required a scalable and automation-focused system.


The company approached Eureka Labs during a pivotal growth moment. Demand for online therapy was increasing rapidly, but the business's operational backbone was dependent on manual, fragmented, and unscalable processes.


Their initial product was an operational system assembled from several disconnected tools, which enabled early traction but became increasingly difficult to manage as the platform grew.


To support its expanding platform and future growth, the company required a scalable and automation-focused system.


The Solution

The Solution

Eureka Labs designed and executed a comprehensive modernization strategy, transforming the company’s early operational stack into a scalable, automation-driven healthtech platform. The engagement focused on automating core workflows, improving reliability, and enabling the platform to scale efficiently.


We evolved a largely manual system into a smart operational ecosystem, automating 74% of the therapist–patient workflow. Key improvements included:

Patient & Therapist Workflow Automation


  • Embedded diagnostic form within Webflow, replacing Tally for smoother patient intake.

  • Centralized Airtable database for unified data management.

  • Static WhatsApp bot to:

    ○ Coordinate patients and therapists.

    ○ Protect communication privacy.

    ○ Manage agendas, payments, and reminders.

    ○ Capture all event data for analytics.


Backend & Infrastructure


• Stable, extensible backend architecture:

○ Amazon EC2 hosting for WhatsApp bot.

○ Amazon S3 for multimedia storage.

○ Amazon RDS for database management.

• Fixed critical reliability issues in onboarding and communication flows.


Impact & Future Readiness


These improvements reduced administrative overhead, enhanced the experience for patients and therapists, and established a platform ready for future AI-driven enhancements.


Patient & Therapist Workflow Automation


  • Embedded diagnostic form within Webflow, replacing Tally for smoother patient intake.

  • Centralized Airtable database for unified data management.

  • Static WhatsApp bot to:

    ○ Coordinate patients and therapists.

    ○ Protect communication privacy.

    ○ Manage agendas, payments, and reminders.

    ○ Capture all event data for analytics.


Backend & Infrastructure


• Stable, extensible backend architecture:

○ Amazon EC2 hosting for WhatsApp bot.

○ Amazon S3 for multimedia storage.

○ Amazon RDS for database management.

• Fixed critical reliability issues in onboarding and communication flows.



Impact & Future Readiness


These improvements reduced administrative overhead, enhanced the experience for patients and therapists, and established a platform ready for future AI-driven enhancements.


Patient & Therapist Workflow Automation


  • Embedded diagnostic form within Webflow, replacing Tally for smoother patient intake.

  • Centralized Airtable database for unified data management.

  • Static WhatsApp bot to:

    ○ Coordinate patients and therapists.

    ○ Protect communication privacy.

    ○ Manage agendas, payments, and reminders.

    ○ Capture all event data for analytics.


Backend & Infrastructure


• Stable, extensible backend architecture:

○ Amazon EC2 hosting for WhatsApp bot.

○ Amazon S3 for multimedia storage.

○ Amazon RDS for database management.

• Fixed critical reliability issues in onboarding and communication flows.



Impact & Future Readiness


These improvements reduced administrative overhead, enhanced the experience for patients and therapists, and established a platform ready for future AI-driven enhancements.


The Results

The Results

8.8×

8.8×

increase in patients


increase in patients

increase

in patients

50% growth

in therapists 


in therapists 

Onboarded the app in the first year

increase in average monthly payments

In app adoption rate in one year

Ready to Build
a Smart Partnership?

Ready to Build
a Smart Partnership?