Driving $10M in Extra
Profit Through a New
Revenue Stream
Driving $10M in Extra
Profit Through a New
Revenue Stream
Buscapé, one of Brazil’s top e-commerce players, partnered with Eureka Labs to create a new revenue stream by launching a marketplace platform. This initiative successfully attracted 1,500 new merchants and enhanced user experience, generating an additional $10M in profit within two years. Discover the full story behind Buscapé's transformation.
Buscapé, one of Brazil’s top e-commerce players, partnered with Eureka Labs to create a new revenue stream by launching a marketplace platform. This initiative successfully attracted 1,500 new merchants and enhanced user experience, generating an additional $10M in profit within two years. Discover the full story behind Buscapé's transformation.
About Buscapé
About Buscapé
Buscapé, founded in 1999, simplifies shopping by aggregating products from reputable retailers and offering price comparisons and reviews. The platform is known for its valuable pricing intelligence and helping users make informed decisions.
Buscapé, founded in 1999, simplifies shopping by aggregating products from reputable retailers and offering price comparisons and reviews. The platform is known for its valuable pricing intelligence and helping users make informed decisions.
The Challenge
The Challenge
To adapt to the rise of online marketplaces and diversify its revenue streams, Buscapé needed to focus on the following key initiatives:
Marketplace platform launch: To effectively compete in the evolving e-commerce landscape.
New merchant acquisition: To expand the seller base, while ensuring a seamless onboarding.
User experience enhancement: To streamline product discovery and purchase for buyers.
Process automation: To scale with automated payments, order management, and shipping.
To adapt to the rise of online marketplaces and diversify its revenue streams, Buscapé needed to focus on the following key initiatives:
Marketplace platform launch: To effectively compete in the evolving e-commerce landscape.
New merchant acquisition: To expand the seller base, while ensuring a seamless onboarding.
User experience enhancement: To streamline product discovery and purchase for buyers.
Process automation: To scale with automated payments, order management, and shipping.
The Solution
The Solution
We kicked off with strategic consulting, identifying growth opportunities through business analysis and competitor benchmarking. To execute the vision, we assembled a dedicated Agile Pod to lead platform implementation and custom software development. The team delivered a comprehensive solution that included:
Revamping the buyer experience to make it more intuitive, engaging, and conversion-driven.
Building a scalable merchant platform with streamlined onboarding, robust infrastructure, and seamless integration with Buscapé’s existing systems.
Automating key processes such as payments, order management, and shipping to boost operational efficiency and reduce manual errors.
We kicked off with strategic consulting, identifying growth opportunities through business analysis and competitor benchmarking. To execute the vision, we assembled a dedicated Agile Pod to lead platform implementation and custom software development. The team delivered a comprehensive solution that included:
Revamping the buyer experience to make it more intuitive, engaging, and conversion-driven.
Building a scalable merchant platform with streamlined onboarding, robust infrastructure, and seamless integration with Buscapé’s existing systems.
Automating key processes such as payments, order management, and shipping to boost operational efficiency and reduce manual errors.
Powerful Tech Stack
Leveraging advanced front-end frameworks, reliable backend systems, and automation, Buscapé can now efficiently manage high transaction volumes and ensure seamless performance during peak demand periods.
The Results
The Results
$10M
$10M
In extra profit
In extra profit
1500
1500
New merchants
New merchants
55m
55m
Users
Users
2x
2x
Increase in organic traffic and sales
Increase in organic traffic and sales
Black Friday
Black Friday
Record-breaking
Record-breaking
00%
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By combining efforts with Eureka Labs, Buscapé was able to achieve greater profitability through the new revenue stream, while minimizing cannibalization of its existing business model.
By combining efforts with Eureka Labs, Buscapé was able to achieve greater profitability through the new revenue stream, while minimizing cannibalization of its existing business model.
“Buscapé has been a leading e-commerce company since 1999. Adding a marketplace model to our core business was a necessary yet difficult endeavor. We needed a partner that combined industry expertise with execution excellence to help us implement this strategy while rebuilding our technology architecture for the long term. Eureka Labs provided that and much more.”
“Buscapé has been a leading e-commerce company since 1999. Adding a marketplace model to our core business was a necessary yet difficult endeavor. We needed a partner that combined industry expertise with execution excellence to help us implement this strategy while rebuilding our technology architecture for the long term. Eureka Labs provided that and much more.”
Sandoval Martins
CEO, Buscapé
Sandoval Martins
CEO, Buscapé
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Built by people who love what they do — and use AI to do it better.
Built by people who love what they do —
and use AI to do it better.
Built by people who love what they do —
and use AI to do it better.